{"id":5355,"date":"2021-10-27T09:47:57","date_gmt":"2021-10-27T07:47:57","guid":{"rendered":"https:\/\/www.way2global.com\/news-from-way2global\/interpreti-per-assicurarsi-il-successo-dellazienda\/"},"modified":"2024-08-05T10:29:55","modified_gmt":"2024-08-05T08:29:55","slug":"interpreti-per-assicurarsi-il-successo-dellazienda","status":"publish","type":"post","link":"https:\/\/way2global.com\/en\/news-from-way2global\/interpreters-to-ensure-a-company-s-success\/","title":{"rendered":"Interpreters to ensure a company\u2019s success"},"content":{"rendered":"<p><strong>Interpreters<\/strong>\u00a0can ensure\u00a0<strong>a company\u2019s success<\/strong>, especially in the case of businesses with ambitions to expand abroad.<\/p>\n<p>Companies entering international markets must interface with stakeholders who speak a different language and although proficiency in English may enable them to overcome this barrier, this may not necessarily be the right strategic choice.<\/p>\n<p>To overcome the wall of mistrust that is inevitably erected when approaching a new market, it is advantageous to address interlocutors in their native language. This seemingly superficial action reflects the company\u2019s caring, helpful and respectful approach, which helps to break down language and cultural barriers.<\/p>\n<p>\u201cIf you talk to a man in a language he understands, that goes to his head. If you talk to him in his language, that goes to his heart.\u201d<\/p>\n<p>Nelson Mandela\u2019s words express all the power of appropriate communication.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Interpreters\u00a0can ensure\u00a0a company\u2019s success, especially in the case of businesses with ambitions to expand abroad. Companies entering international markets must interface with stakeholders who speak a<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":3440,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[132,11],"tags":[],"class_list":["post-5355","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-linguistic-services","category-news-from-way2global"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Interpreters to ensure a company\u2019s success - Way2Global<\/title>\n<meta name=\"description\" content=\"Interpreters can ensure a company\u2019s success, especially in the case of businesses with ambitions to expand abroad. 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