{"id":5726,"date":"2022-12-02T09:49:35","date_gmt":"2022-12-02T08:49:35","guid":{"rendered":"https:\/\/www.way2global.com\/news-from-way2global\/localizzazione-videogiochi-come-viene-svolta-e-vantaggi\/"},"modified":"2024-08-05T10:28:39","modified_gmt":"2024-08-05T08:28:39","slug":"localizzazione-videogiochi-come-viene-svolta-e-vantaggi","status":"publish","type":"post","link":"https:\/\/way2global.com\/en\/news-from-way2global\/video-game-localization-the-process-and-its-benefits\/","title":{"rendered":"Video game localization: The process and its benefits"},"content":{"rendered":"<p><strong>Video game localization<\/strong>\u00a0is an indispensable service for making your product stand out in such a competitive market, so it is worth understanding\u00a0<strong>how it is done<\/strong>\u00a0and what\u00a0<strong>benefits<\/strong>\u00a0it brings.<\/p>\n<p>However, before going any further, we must recall what is meant by the term localization.<\/p>\n<p>In a nutshell, this is an additional language service to translation. While the latter transposes a text from one language to another, localization translates content (not only text-based, but also multimedia) from one culture to another.<\/p>\n<p>Each culture communicates through different alphabets, symbols, rules and expressions. Consequently, there are contexts in which traditional translation is not sufficient to convey the intended message. One example is video games.<\/p>\n<p>Localization not only makes the video game understandable to users who speak a different language, but also makes it\u00a0<strong>exciting, immersive, and engaging<\/strong>, three characteristics that are essential to its success.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Video game localization\u00a0is an indispensable service for making your product stand out in such a competitive market, so it is worth understanding\u00a0how it is done\u00a0and what\u00a0benefits\u00a0it<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":5414,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[132,11],"tags":[],"class_list":["post-5726","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-linguistic-services","category-news-from-way2global"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Video game localization: The process and its benefits - Way2Global<\/title>\n<meta name=\"description\" content=\"Localizing video games is essential to establishing them on the market. 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